A History of PlayStation Football Jerseys
PlayStation 足球球衣演進史
For football shirt collectors, the PlayStation logo represents more than just a brand; it marks a golden era where gaming culture and the "Beautiful Game" truly collided. While modern sponsorships often rotate quickly, the relationship between Sony’s consoles and the football pitch created some of the most sought-after vintage kits in the world.
This article is a quick guide to the real PlayStation football shirts: where they appeared, why they remain iconic, and how the legacy eventually reached Asia.
對於球衣收藏家來說，PlayStation 的標誌不僅代表一個品牌，更象徵著電子遊戲文化與「華麗足球」真正接軌的黃金年代。雖然現代球衣贊助更換頻繁，但 Sony 主機與足球場的長期關係，創造了許多當今全球最受追捧的復古球衣。
這篇文章將帶你回顧 PlayStation 足球球衣 的真實歷史：它們如何出現、為何成為經典，以及這段傳奇如何延伸至香港。
When PlayStation Entered Football
In the late 1990s, Sony fought to cement PlayStation as the number one console in Europe. One of its most strategic moves was becoming an official UEFA Champions League sponsor from the 1997–98 season, placing the logo on pitchside boards and broadcast graphics—a partnership that continues to this day.
From there, Sony took the next step: moving from the sidelines to the chest by sponsoring club shirts in key European markets.
PlayStation 何時走進足球？
九十年代末，Sony 全力鞏固 PlayStation 作為歐洲家用主機 No.1 的地位。其中一個關鍵戰略，就是從 1997/98 賽季起成為歐洲聯賽冠軍盃官方贊助商，讓標誌出現在場邊廣告板與轉播圖像中——這段合作關係一直持續至今 。
隨後，Sony 更進一步：從場邊移至胸前，開始在歐洲主要市場贊助球會球衣。
Montpellier HSC – The First Chapter (1996–1998)
The story begins with Montpellier HSC in Ligue 1. In the 1996/97 and 1997/98 seasons, Montpellier became the first professional club to wear PlayStation as a main shirt sponsor. These Adidas kits pre-date the more famous Auxerre era and are now considered "holy grails" for PlayStation shirt collectors. For many, Montpellier represents the "prototype" era—before fans realized gaming brands would become a staple of kit culture.
蒙彼利埃 HSC —— 第一件 PlayStation 球衣（1996–1998）
故事由 蒙彼利埃 HSC 開始。在 1996/97 和 1997/98 球季，蒙彼利埃成為 歷史上第一支在球衣胸前印上 PlayStation 標誌的職業球會 。這款 Adidas 球衣比歐塞爾時期更早，被收藏界視為「元祖級」珍品。蒙彼利埃代表了那個「試驗時代」——在球迷習慣遊戲品牌出現在球場之前，它已率先開創先河。
AS Monaco – European Nights Only (1998–1999)
Next came AS Monaco. During the 1998/99 season, Monaco used shirts featuring the PlayStation logo specifically for UEFA Cup matches, while wearing other sponsors in domestic Ligue 1 play. This competition-specific usage makes the Monaco PlayStation shirt unusually rare. It is visually tied to the European nights of a young Thierry Henry, adding a layer of legendary status to this one-season appearance.
AS 摩納哥 —— 歐洲賽限定版本（1998–1999）
下一站是 AS 摩納哥。在 1998/99 球季，摩納哥僅在 歐洲足協盃（UEFA Cup） 比賽中穿上印有 PlayStation 的球衣，而法甲聯賽則使用其他贊助商 。這種「賽事限定」的安排，讓摩納哥的 PlayStation 球衣極其罕見。它與年輕時代 亨利（Thierry Henry） 的歐戰身影相連結，為這件僅出現一季的球衣增添了傳奇色彩。
AJ Auxerre – The Iconic Era (1999–2007)
If you ask fans which club they associate most with the console, the answer is AJ Auxerre. From 1999/00 through 2006/07, Auxerre carried PlayStation across eight campaigns—the longest PlayStation shirt partnership in football history. The logo evolved alongside Sony’s hardware:
-
Early seasons featured the classic PlayStation / PS1 branding.
-
The mid-2000s transitioned to PlayStation 2.
-
By 2005–06, shirts even added PSP (PlayStation Portable) branding.
This long stretch made Auxerre the defining image of PlayStation football in Europe.
AJ 歐塞爾 —— 最標誌性的 PlayStation 時代（1999–2007）
若問球迷哪支球隊是 PlayStation 的代名詞，答案必是 AJ 歐塞爾。從 1999/00 到 2006/07 m球季，歐塞爾連續 八個球季 穿上贊助球衣，是 足球史上最長的 PlayStation 球衣合作 。胸口標誌亦隨主機進化：
-
早期為經典的 PlayStation / PS1。
-
千禧年代中期過渡至 PlayStation 2。
歐塞爾白藍球衣與 PlayStation 的組合，已成為歐洲足球歷史的一部分。
TSW Pegasus – The First and Only Asian Club (2008–2013)
The story eventually reached Hong Kong. From 2008/09 to 2012/13, TSW Pegasus wore PlayStation as their main shirt sponsor. Local coverage highlighted Pegasus as Asia’s first club team to be sponsored by PlayStation. With no other Asian clubs carrying the logo as a main chest sponsor, Pegasus holds a unique place in history: the first and only Asian club to bring the PlayStation legacy to a local pitch.
天水圍飛馬 —— 亞洲唯一的 PlayStation 球會（2008–2013）
這段傳奇最後來到了香港。從 2008–09 至 2012–13 賽季，天水圍飛馬 於本地聯賽穿上了 PlayStation 主胸口贊助球衣 。當時媒體報道飛馬為 「亞洲首支獲 PlayStation 贊助的球會」 。由於目前並無其他亞洲球會曾以其作為主贊助，飛馬在歷史上擁有獨特地位：它是亞洲第一，也是唯一一支將 PlayStation 作為主贊助帶到本地球場的球隊。
Beyond the Shirt: The Modern Legacy
Even after shirt sponsorships ended around 2013, the brand never left the game. PlayStation remains a long-term UEFA Champions League partner, and in 2020, the Italian Super Cup was officially renamed the PS5 Supercup. Seeing Cristiano Ronaldo lift the trophy in front of a giant PS5 backdrop proved that while the logo left the chest, it never left the pitch.
球衣以外：現時 PlayStation 及足球的連結
即使球衣贊助在 2013 年後減少，品牌從未離開。PlayStation 至今仍是 歐洲聯賽冠軍盃長期合作夥伴。2020 年，意大利超級盃更冠名為 「PS5 Supercup」 。當 C朗拿度在高舉獎盃時，背後巨大的 PS5 背景板再次證明：PlayStation 雖然離開了球衣胸口，但從未離開球場 。
